Taco Bell’s latest shell innovation involves a fried egg

Taco Bell's latest shell innovation involves a fried egg

August 31, 2017 | More from Food Trends | Tags: , , ,

Taco Bell’s latest shell innovation involves a fried egg

Today in WTF food trends, Taco Bell pushes the bar yet again by creating “taco shells” out of whatever the hell they want. This time, it’s a fried egg.

Taco Bell previously launched a taco shell made out of a piece of fried chicken, dubbed the Naked Chicken Chalupa. Using the same play on words, the breakfast item is called the Naked Egg Taco. Sounds appetizing, right?

Image: taco bell

“Created with a masterful shell made entirely of a fried egg, the Naked Egg Taco flips the breakfast classic inside out,” the company wrote in a press release. “The reimagined breakfast taco delivers a mouthful of crispy potatoes, bacon or sausage, and cheese tucked in a fried egg.”

The whole thing opens up a new debate: Is a taco shell made out of egg a taco anymore?

Regardless of your views on what makes a taco a taco, the egg thing rolls out nationwide on August 31. Given the short release of Naked menu items before, get it quick if you dare because it may not last for long. Taco Bell says the Naked Egg Taco is only available for a “limited time.”

Shell innovation is at the core of where we experiment and whether its crispy chicken, biscuits or waffles that wrap up menu item classics we bring our fans craveable and unexpected food experiences that leave them wanting more, said Liz Matthews, Chief Food Innovation Officer at Taco Bell Corp.

Yes, you read that correctly. Shell innovation.

Image: taco bell

For Bell fans that just can’t wait for the release of this mutant taco, people in select cities will be able to reserve a table (seriously) inside Taco Bell to taste the menu item for the nationwide release.

Using OpenTable or the OpenTable app, fans will be able to reserve a spot starting in New York on August 17, Laguna Beach on August 25, Austin on August 26, and Chicago on August 27.

The taco will be available by itself for $1.99 or in a breakfast combo along with a coffee or medium drink, two Cinnabon Delights, or a hash brown for $3.99.

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Read more: http://mashable.com/2017/08/15/taco-bell-naked-egg-taco/